『JB♥100525』news┃Bieber Builds Avid Latin American Fan Base Via Web

MIAMI (Billboard) - Earlier this year, before a single Justin Bieber album had been released in Latin America, the teen star from Ontario, Canada, was already an Internet sensation south of the border.
"I remember getting a call from Island Def Jam saying Brazil was the No. 2 country after the U.S. with YouTube hits for Justin Bieber," says Gabriela Carrilho, vice president of international marketing for Universal Music Latin America.
By now, it's clear that Biebermania knows no boundaries in terms of language or ethnicity. But in Latin America, Bieber's rise has been swift and region-wide despite the fact that he has yet to set foot in any Latin country and has done only one interview with the local press (for Brazilian magazine Epoca).

The success highlights the Web's tremendous -- and often untapped -- potential for developing acts in the region.
"Bieber is real proof that the way kids are listening to music these days is different from five years ago or maybe even two or three years ago," Carrilho says, noting that Bieber was a Latin American phenomenon not only before the album's release but also before the label did any radio promotion.

As of May 14, Bieber's album "My Worlds" -- an international release that combines "My World" and "My World 2.0" -- was the top-selling album in Mexico and Colombia and No. 2 in Brazil, Argentina and Venezuela, only weeks after its March 22 release. With the exception of Mexico, which released "My World" earlier this year, this is the first and only Bieber album to come out in Latin America.

Other teen acts, most recently Jonas Brothers and Selena Gomez, also have developed avid fans in the region. But their rise was more gradual and benefited from exposure on their Disney shows and visits to Latin American countries. Even pop superstars like Lady Gaga and the Black Eyed Peas have visited the region.
"You can tell it's a very real and very organic kind of demand," says Jesus Lara, senior vice president of music, programing and talent relations for MTV Latin America and MTV Tr3s.

At MTV Latin America, Bieber's "Baby" is No. 1 on the channel's "Los 10 Mas Pegados" (Top Ten Requests), a position it has maintained for 11 consecutive weeks except in Mexico, where it's been No. 1 for five weeks. Bieber's videos are also among the most streamed on the channel's website, something that usually takes more than a few months to accomplish.
Bieber's runaway popularity also may have benefited from a void in the Latin market for a solo male teen heartthrob.
The opportunity that presents is particularly apparent in Argentina, which in the past decade has aggressively developed teen acts on TV and then online.

"Once they finish watching the TV show, they're anxious for more and they actively search and interact on the Web," says Florencia Mauro, a music producer for Argentine channel Telefe Internacional.
"With shows like 'High School Musical' or Argentina's 'Teenangels,' young fans constantly look for images they can identify with," Mauro adds. "That's how they find and almost instantaneously idolize a young man that they themselves describe on social sites as 'beautiful, tender and perfect.'"

Copyright 2010 Reuters News Service. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

这孩子魅力真是大无边

great

BABY

　迈阿密的广告牌)-在今年早些时候,在单一贾斯汀毕伯专辑被释放在拉丁美洲,少年球星加拿大安大略省,他已经是一个网路南部边境的感觉。
　　“我记得有个电话从岛上的防御果酱说巴西2号的国家,仅次于美国和视频安打为贾斯汀毕伯则说:“Carrilho加,副总统的国际市场营销为环球音乐拉丁美洲。
　　到目前为止,很明显,Biebermania无界限在语言和种族。但在拉丁美洲,毕伯升值已迅速和全区尽管他尚未涉足的国家所做的任何拉丁文的唯一地方媒体采访时(巴西的杂志Epoca)。
　　
　　成功的突出网页的巨大潜力——并且经常尚未开发行为——在这个地区是不是最大的。
　　“毕伯才是真正的方式证明孩子听音乐,这些天是不同于5年前,或甚至两或三年前,“Carrilho表示,他们指出,毕伯则是拉美现象不仅在专辑的发行前的标签,但也没有收音机前升职的机会。
　　
　　5月14日作为我的专辑”,毕伯世界”——一个国际释放相结合的“我的世界”和“我的世界”——是2.0在墨西哥和哥伦比亚唱片畅销,2号在巴西、阿根廷和委内瑞拉,只有几周后,在3月22日发布。除了墨西哥,推出了“我的世界”,今年早些时候,这是第一次,只有毕伯专辑出来在拉丁美洲。
　　
　　其他青少年的行为,最近乔纳斯兄弟和Selena戈麦斯,也有发达的狂热的球迷在该地区。但他们的崛起,得益于更为渐进暴露在他们的迪斯尼和访问拉丁美洲的国家。即使流行巨星如女士已经恋和黑豌豆参观了该地区。
　　“你能说这是一个非常真实和有机类的需求,“说耶稣劳拉,高级副总裁的音乐,编制、人才等方面的关系Tr3s MTV拉丁美洲和MTV频道。
　　
　　在MTV拉丁美洲,毕伯则是“宝贝”是1号上的“洛10 Mas Pegados”(排名前10位的要求),一个位置,它一直保持连续11周,除了在墨西哥的1号为五个星期。毕伯的视频也最络绎不绝地在英吉利海峡的网站,这通常需要几个月来完成。
　　毕伯则是逃跑的普及也得益于一个空的拉美市场为独唱男性青少年的帅哥。
　　这个机会,呈现的是在阿根廷,尤其明显在过去十年中,积极开发行为对电视和青少年网络。
　　
　　“一旦他们看完这部电视剧,他们渴望更多,他们积极地搜索及扶轮少年服务团在网页上,“说Florencia毛罗,音乐制作人对阿根廷的通道Telefe国际队。
　　“与显示“高中音乐剧”或“Teenangels阿根廷,”年轻球迷经常寻找影像,他们能感同身受,“毛罗补充道。“这就是他们发现,一个年轻人崇拜几乎即时,他们自己描述为“社会网站,温柔美丽和perfect. ' "
　　
　　版权2010年:。版权所有。这种材料不得刊播、改写、或重新分配。
    （翻译）